Does the Hootsuite agent actually execute tasks?

Yes. Unlike a copilot that just suggests text, DoMyWork agents execute the work, such as scheduling posts in Hootsuite or updating your CRM records, based on your instructions.

How is this different from native Hootsuite AI?

Native Hootsuite AI focuses on drafting content within the app. DoMyWork executes tasks across Hootsuite AND 1,500+ other apps, creating a seamless connection between your social and business tools.

Is this better than Zapier for Hootsuite?

Zapier requires you to build workflows step by step. With DoMyWork, you describe the task in plain English and the agent figures out the steps to complete it across Hootsuite and your other apps.

Can the agent monitor my Hootsuite account 24/7?

Yes. You can set up autopilot jobs that watch for new comments or mentions in Hootsuite and automatically trigger actions, like flagging urgent issues or drafting replies, around the clock.

Is my data safe with DoMyWork?

Yes. We prioritise security and only use your data to execute the specific tasks you request. We do not train models on your private social media data.

Can I connect Hootsuite to my other business apps?

Absolutely. You can connect Hootsuite to your CRM, project management tools, helpdesk, and spreadsheets to create a fully integrated workflow that handles your social media work automatically.

AI Agent for Hootsuite

Draft, schedule, and engage with your social audience across all platforms automatically. DoMyWork AI agents work with Hootsuite and 1,500+ apps to keep your brand voice consistent and active.

Draft a week of LinkedIn posts based on our latest blog

Reply to all unaddressed comments on our recent Instagram post

Summarise engagement trends from last month into a report

Find trending industry news and suggest post ideas

Check for brand mentions across Twitter and draft replies

Move approved content from Google Sheets to Hootsuite

Agent for

Hootsuite

A Product by

Trusted by

42,000+ businesses worldwide

Certified

💬 Chat with agent

Turn your social presence into meaningful audience conversations

Draft posts, analyse engagement, reply to comments, and update your content calendar.

5 posts drafted in Hootsuite

Catch up on every unread comment from last week

"Check all unread comments in Hootsuite from last week, draft helpful replies for each, and save them as drafts for me to review."

Send Message

Draft a month of content from your latest newsletter

"Read the text from my latest newsletter and draft 20 social posts for LinkedIn and Twitter, ensuring they fit the brand voice."

Send Message

Find posts that underperformed last month

"Analyse my Hootsuite analytics for the last 30 days, identify the 5 posts with the lowest engagement, and suggest improvements."

Send Message

Organise your content calendar backlog

"Take my list of ideas from Google Sheets and schedule them into empty slots in my Hootsuite calendar for next week."

Send Message

Research industry hashtags for your next campaign

"Find 10 trending hashtags in the tech space and suggest how to incorporate them into my upcoming campaign posts."

Send Message

Got a different task in mind? Describe it

Send Message

Summarise campaign performance across all channels

"Pull engagement data from Hootsuite for our recent campaign and create a summary of what worked best."

Send Message

Identify top-performing content themes

"Review the last 3 months of posts in Hootsuite and identify the 3 themes that drove the most clicks."

Send Message

Draft responses to negative brand mentions

"Find all negative comments from the last 48 hours in Hootsuite and draft empathetic, professional responses for me."

Send Message

Align social posts with upcoming product launches

"Take the product launch dates from my calendar and draft a series of teaser posts for each platform."

Send Message

Update the team on social reach

"Calculate the total reach for our top 10 posts this week and send a summary to the team via Slack."

Send Message

Got a different task in mind? Describe it

Send Message

Flag high-priority community questions

"Scan all incoming comments in Hootsuite for questions about pricing and flag them for immediate attention."

Send Message

Identify active community members

"Find the 5 most active users who commented on our posts this week and draft a thank-you note for each."

Send Message

Clean up spam comments

"Review the latest comments on our Facebook page and hide any that contain spam links."

Send Message

Draft a community update post

"Write a short, engaging post for our community group based on the feedback we received this week."

Send Message

Check for brand mentions in community groups

"Search for our brand name in the social channels connected to Hootsuite and list any relevant discussions."

Send Message

Got a different task in mind? Describe it

Send Message

Convert support requests into tickets

"Find any comments in Hootsuite that look like support issues and create a ticket in Zendesk for each."

Send Message

Draft replies for common FAQs

"Identify common questions in our social comments and draft standard, helpful responses for our team to use."

Send Message

Escalate urgent customer complaints

"Search for keywords like 'broken' or 'refund' in Hootsuite comments and alert the support lead immediately."

Send Message

Check for resolution status on social

"Look for comments where users asked for help and check if we have already replied to them."

Send Message

Summarise customer sentiment for the product team

"Identify the top 3 product feature requests mentioned in social comments this week."

Send Message

Got a different task in mind? Describe it

Send Message

Review the brand voice in recent posts

"Read the last 10 posts we published through Hootsuite and tell me if they align with our core brand values."

Send Message

Summarise social growth for the board

"Pull the follower growth stats for all channels from Hootsuite and put them into a brief update."

Send Message

Identify key influencer opportunities

"Look at who engaged with our posts this week and identify any high-profile accounts we should follow."

Send Message

Draft a founder-led social update

"Draft a personal post for my LinkedIn based on the company's recent milestones."

Send Message

Check for competitor activity

"Scan the recent posts of our top 3 competitors and summarise their current focus."

Send Message

Got a different task in mind? Describe it

Send Message

How Does a Hootsuite AI Agent Work

Connect Your Apps

Type Your Task

Agent Executes & Reports Back

See it in action

Try Hootsuite AI Agent

🛸 Autopilot

Act on social signals the moment they arrive — with agents on autopilot

The agents work across your apps 24/7.

They catch new comments, flag urgent issues, and draft replies so you never miss a conversation.

Setting up an autopilot is too easy

New comment is received

Describe...

1. Draft replies to new comments instantly

WhenNew comment is received

Then

Read the comment, determine the tone, and draft a relevant reply in Hootsuite.

Put on Autopilot

2. Track brand mentions in real time

WhenNew mention is received

Then

Log the mention in a Google Sheet and notify me in Slack if it's from a verified account.

Put on Autopilot

3. Schedule recurring social updates

WhenEvery Monday at 09:00 AM

Then

Draft a weekly 'Monday Motivation' post and save it to the Hootsuite calendar.

Put on Autopilot

4. Flag potential PR risks

WhenNew comment is received

Then

Check for negative sentiment or crisis-related keywords and alert the PR team via email.

Put on Autopilot

5. Archive social engagement data

WhenEvery Friday at 05:00 PM

Then

Export the week's engagement stats from Hootsuite and save them to a monthly report sheet.

Put on Autopilot

1. Monitor campaign performance

WhenNew post is published

Then

Track clicks and shares for 24 hours and post a summary to the marketing Slack channel.

Put on Autopilot

2. Sync social leads to CRM

WhenNew message is received

Then

Check if the message is a sales inquiry, extract contact info, and add them to HubSpot.

Put on Autopilot

3. Share top posts with the team

WhenNew post is published

Then

If the post gets high engagement, share the link in the team Slack channel.

Put on Autopilot

4. Check for competitor post updates

WhenNew post is received

Then

Monitor competitor accounts, summarise their new posts, and email me a daily digest.

Put on Autopilot

5. Manage content approval flow

WhenNew draft is created

Then

Notify the manager via Slack that a new draft is ready for review.

Put on Autopilot

1. Welcome new community members

WhenNew follower is received

Then

Send a personalised welcome message to the new follower.

Put on Autopilot

2. Filter out community spam

WhenNew comment is received

Then

Scan for spam links and hide the comment if a match is found.

Put on Autopilot

3. Alert on community feedback

WhenNew comment is received

Then

Identify feedback about our product and create a Trello card for the product team.

Put on Autopilot

4. Celebrate community milestones

WhenNew follower is received

Then

Check if we hit a follower milestone and draft an announcement post.

Put on Autopilot

5. Resolve community conflict

WhenNew comment is received

Then

Flag heated arguments in comments and alert the community manager.

Put on Autopilot

1. Triage support tickets from social

WhenNew message is received

Then

Read the message, categorise it by issue type, and create a Zendesk ticket.

Put on Autopilot

2. Follow up on unresolved issues

WhenEvery day at 09:00 AM

Then

Find social messages that haven't been resolved in 24 hours and remind the team.

Put on Autopilot

3. Update customers on status

WhenTicket is updated

Then

If the ticket is marked 'Resolved', post a friendly update to the customer on social.

Put on Autopilot

4. Log social support trends

WhenNew comment is received

Then

Add the topic of the comment to a 'Support Trends' Google Sheet.

Put on Autopilot

5. Notify team of urgent social bugs

WhenNew mention is received

Then

If a user reports a bug, create a Jira issue and notify the engineering team.

Put on Autopilot

1. Track founder brand mentions

WhenNew mention is received

Then

If the mention is from a high-profile user, send me a Slack alert.

Put on Autopilot

2. Summarise weekly social sentiment

WhenEvery Sunday at 08:00 PM

Then

Analyse the week's sentiment in Hootsuite and email me a summary.

Put on Autopilot

3. Monitor industry news trends

WhenNew mention is received

Then

If a major industry event is mentioned, draft a brief founder comment.

Put on Autopilot

4. Check for investor engagement

WhenNew follower is received

Then

If an investor follows us, add their details to my CRM.

Put on Autopilot

5. Review social growth goals

WhenEvery Monday at 09:00 AM

Then

Compare current follower count in Hootsuite against our monthly goal.

Put on Autopilot

Build your own autopilot

Set the trigger. Describe the action. Done.

1. Select when agent is executed

App

Hootsuite

When

Select

2. Describe the task to agent

Put on Autopilot

Playbooks

Turn any repetitive process into a
click-to-complete workflow.

Collect inputs through forms, run AI agents on the spot — all on one page.

Content Calendar Playbook

FormCollect data with form

1. Enter Post Details

Enter Post Details

Fill fields below 👇

Content *

Platform *

Date *

AI AgentExecute agent from playbook

2. Format for Hootsuite

Agent

Format {{Content}} for {{Platform}} and add hashtags.

Complete in a clickSend data to 1500+ apps

3. Add to Hootsuite

Schedule PostinHootsuite

4. Log in Sheets

Add RowinGoogle Sheets

Content Calendar Playbook

Schedule a batch of posts from a list.

Clone This Playbook

Engagement Audit Playbook

Review engagement on recent posts.

Clone This Playbook

Hashtag Research Playbook

Find trending hashtags.

Clone This Playbook

Competitor Review Playbook

Summarise competitor activity.

Clone This Playbook

Draft Review Playbook

Review drafts for quality.

Clone This Playbook

Campaign Launch Playbook

Launch a new campaign.

Clone This Playbook

Lead Enrichment Playbook

Enrich social leads.

Clone This Playbook

Influencer Outreach Playbook

Reach out to influencers.

Clone This Playbook

Brand Health Playbook

Assess brand sentiment.

Clone This Playbook

Content Audit Playbook

Audit content library.

Clone This Playbook

Community Welcome Playbook

Welcome new members.

Clone This Playbook

Feedback Loop Playbook

Collect user feedback.

Clone This Playbook

Conflict Resolution Playbook

Handle community disputes.

Clone This Playbook

Event Promotion Playbook

Promote community events.

Clone This Playbook

Member Spotlight Playbook

Spotlight a member.

Clone This Playbook

Ticket Escalation Playbook

Escalate support issues.

Clone This Playbook

FAQ Update Playbook

Update help centre.

Clone This Playbook

Refund Request Playbook

Process refunds.

Clone This Playbook

Social Support Report Playbook

Report support volume.

Clone This Playbook

Customer Appreciation Playbook

Appreciate loyal customers.

Clone This Playbook

Founder Update Playbook

Share founder updates.

Clone This Playbook

Investor Relations Playbook

Update investors.

Clone This Playbook

Market Research Playbook

Research market trends.

Clone This Playbook

Hiring Outreach Playbook

Reach out to candidates.

Clone This Playbook

Strategic Planning Playbook

Plan company strategy.

Clone This Playbook

1500+ App Integrations

Connect Hootsuite + Your Favourite Apps With AI Agents

Google Sheets

Webhook / API Integration

SafetyCulture (iAuditor)

Freshworks CRM (Freshsales Suite)

TikTok Lead Generation

Salesforce Marketing Cloud

RSS

Builderall Mailingboss

Facebook Custom Audiences

FastField Mobile Forms

Thrive Themes (Thrive Automator)

Instagram for business

Microsoft Dynamics 365 CRM

Google Search Console

QuickEmailVerification

Adobe Commerce (Magento)

Ora

CalendarHero (Zoom.ai)

CompanyCam (In Review)

Microsoft Dynamics 365 Business Central

Alchemer (SurveyGizmo)

Katana Cloud Manufacturing

Brilliant Directories

You Need A Budget (YNAB)

Wix

Accredible Credential

Box

Cisco Webex (Meetings)

GREEN-API (In Review)

Clio Grow

Facebook Ads Management And Insights

Agolix (Assessment Generator)

The Conversion Engine

WhatsApp V3 by OnlineLiveSupport

PDF Export by PDFCrowd

Lob

Forminit (Getform.io)

Vooplayer - ( Spotlightr )

Instabot: Chatbot Platform

The Course Creator's Kit

Really Simple Systems CRM

SMS Online Live Support

SolarWinds Service Desk

Eko

Manifestly Checklists

Tango Card (Under Review)

Unsplash (Under Review)

Sempico Solutions SMS

WhatsApp Blast, APIs & CRM by WAToolsonline

Planyo Online Booking

PagePixels Screenshots

NioLeads

Xoal

PostGrid Print and Mail

Crypto Valley Journal

Projekly – Project Management, CRM, HR & Invo

Google Photos(Under Review)

8x8

Email List Validation

BPC

LinkupAPI for LinkedIn

Moz

WhatsApp Notifications and Alerts by SyncMate

E2B

Automate any manual work with AI Agents

One-off tasks in one message

Chat

When

New comment is received

Then

Recurring Work on autopilot

Autopilot

Social Campaign Launch

Enter campaign details

Generate content variants

Schedule in Hootsuite

Repetitive Processes in 1 click

Playbooks

Why DoMyWork

Most Tools Call Themselves Agents.
Few Actually Are.

Capability	DoMyWork AI agent + execution	Claude Code Agentic dev CLI	Anthropic Cowork Desktop file agent	Zapier / Make / n8n Rule-based automation	ChatGPT + Copilot General AI assistants
	Getting Started
Instant To Start, No Setup			App Install Needed	Flows Must Be Built First
No Pre-Mapping Needed				Every Field Must Be Mapped
No Technical Skills Needed		Terminal, Scripts, Infra		Gets Complex Fast
	Reach & Execution
Built-In App Connections	1500+ Apps	Manual Config	Via Connectors Only	Each Needs Its Own Flow	Own Ecosystem Only
Web Research & Scraping	Built-In, No Extra Setup				Not Automation-Grade
	Intelligence
Reasons Through Edge Cases					Reasons, Rarely Acts
Scheduled Tasks					Limited Support
Single Prompt, Multi-App				Each App Pair Needs Own Flow	Conversation-Scoped Only

Agent for

Hootsuite

A Product by

Trusted by

42,000+ businesses worldwide

Certified

FAQ

Questions
About Hootsuite AI Agent

An AI agent for Hootsuite is a tool that connects your social accounts to your other apps, allowing it to perform actions like drafting, scheduling, and replying to comments without manual input.

Give It a Task.
Watch It Get Done.

Type in your task. The agent accesses your apps, reasons through the data, executes across your stack, and comes back with results.

👇 Tell the AI agent what to do

Run My Agent Free

AI Agent for Hootsuite

Turn your social presence into meaningful audience conversations

Catch up on every unread comment from last week

Draft a month of content from your latest newsletter

Find posts that underperformed last month

Organise your content calendar backlog

Research industry hashtags for your next campaign

Got a different task in mind? Describe it

Summarise campaign performance across all channels

Identify top-performing content themes

Draft responses to negative brand mentions

Align social posts with upcoming product launches

Update the team on social reach

Got a different task in mind? Describe it

Flag high-priority community questions

Identify active community members

Clean up spam comments

Draft a community update post

Check for brand mentions in community groups

Got a different task in mind? Describe it

Convert support requests into tickets

Draft replies for common FAQs

Escalate urgent customer complaints

Check for resolution status on social

Summarise customer sentiment for the product team

Got a different task in mind? Describe it

Review the brand voice in recent posts

Summarise social growth for the board

Identify key influencer opportunities

Draft a founder-led social update

Check for competitor activity

Got a different task in mind? Describe it

How Does a Hootsuite AI Agent Work

Act on social signals the moment they arrive — with agents on autopilot

1. Draft replies to new comments instantly

2. Track brand mentions in real time

3. Schedule recurring social updates

4. Flag potential PR risks

5. Archive social engagement data

1. Monitor campaign performance

2. Sync social leads to CRM

3. Share top posts with the team

4. Check for competitor post updates

5. Manage content approval flow

1. Welcome new community members

2. Filter out community spam

3. Alert on community feedback

4. Celebrate community milestones

5. Resolve community conflict

1. Triage support tickets from social

2. Follow up on unresolved issues

3. Update customers on status

4. Log social support trends

5. Notify team of urgent social bugs

1. Track founder brand mentions

2. Summarise weekly social sentiment

3. Monitor industry news trends

4. Check for investor engagement

5. Review social growth goals

Playbooks

Turn any repetitive process into a click-to-complete workflow.

What are playbooks?

Content Calendar Playbook

Engagement Audit Playbook

Hashtag Research Playbook

Competitor Review Playbook

Draft Review Playbook

Campaign Launch Playbook

Lead Enrichment Playbook

Influencer Outreach Playbook

Brand Health Playbook

Content Audit Playbook

Community Welcome Playbook

Feedback Loop Playbook

Conflict Resolution Playbook

Event Promotion Playbook

Member Spotlight Playbook

Ticket Escalation Playbook

FAQ Update Playbook

Refund Request Playbook

Turn any repetitive process into a
click-to-complete workflow.

Most Tools Call Themselves Agents.
Few Actually Are.

Questions
About Hootsuite AI Agent